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Juvo
At: MindsNHands Pte Ltd
Roles: Marketing Materials
Dates: Aug 2014 - Dec 2017
Tools: Photoshop, Illustrator, Unreal Engine 4
Juvo is the other project MindsNHands was working on, it is a fiber optic mat that senses breathing, heart-rate etc. I was originally called Nana and was marketed at parents as an advanced baby monitor. However , it was re-branded halfway through the process to target a general audience which includes the elderly and sold to places like old folk's homes, hospitals as a cheaper option to full scale ECG.
I was involved in helping with the marketing materials, engaging production studios to film and produce the videos and to story board and make sure the production studios knows what we want. I also used Unreal Engine to render some clips that are used in the videos. I was also involved in some of the materials for print.
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